Dave Sockel

Chief Revenue Officer

As Chief Revenue Officer, David leads sales and business development, marketing, and client services at NovuHealth.

With 25+ years of healthcare experience, David has successfully led sales, marketing, product development, and operations for both entrepreneurial start-ups and global firms, and has a demonstrated track record of driving results.

Before joining NovuHealth, David was chief commercial officer at Integrated Behavioral Health, where he was responsible for revenue creation, marketing, and account management. Prior to that, he was co-founder and chief revenue officer at Connecture, a leading health plan member acquisition, retention, and engagement firm that he successfully took public. Earlier in his career, David was a senior manager for Ernst & Young’s healthcare consulting practice, serving domestic and international payer, provider, and government clients.

David holds a Masters in Public Policy and Health from the Harris School of Public Policy at the University of Chicago, an MBA in Strategy from the University of Chicago Booth School of Business, and a BS in Business Administration from the University of Illinois College of Business.


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About NovuHealth

Novuhealth is the leading healthcare consumer engagement company, driven to improve consumer health and health plan performance. NovuHealth motivates consumers to complete high-value healthcare activities by leveraging its sophisticated engagement platform, proven loyalty and behavioral science strategies, and deep industry and regulatory expertise. Headquartered in Minneapolis, NovuHealth has worked with nearly 40 health plans and served nearly 15 million consumers across all 50 states.


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