Medicaid plan leaders know that in order to impact the health of their members, they must motivate them to complete the high-value healthcare activities shown to improve health outcomes. However, getting some members to play an active role in their own care is no easy task.
The NovuHealth Engagement Blog
CAHPS survey results already comprise a significant part of a health plan’s Star rating. And with CMS placing more weight on CAHPS survey results going forward, improving member satisfaction has become an urgent priority for Medicare Advantage plans nationwide.
The beginning of a new year is a time for reflection and resolution—even for health plans. As you look to the year ahead and continue to plan and refine your member engagement initiatives, check out our 6 most popular blog posts from 2019 for some valuable case studies and best practices.
Medicare Advantage (MA) has always been a highly competitive market, but with the expanded open enrollment period, an increase in highly rated plans, and an explosion of shopper tools, member satisfaction and retention has never been more challenging.
Most consumer loyalty programs—think Starbucks, Delta and American Express—reward their best, most engaged customers. The frequent fliers. The twice-daily mocha drinkers. The big spenders. For these brands, 20 percent of customers drive 80 percent of revenue, so it makes sense to focus on those who are most loyal.
Consumer engagement is currently one of the most talked-about topics in healthcare, and not just among marketing or member retention teams. Financial decision-makers are making it a priority as well. In fact, a recent survey from the Deloitte Center for Health Solutions…