Earlier this month, CMS released Medicare Advantage Star ratings for 2019, revealing that most MA plans earned 4 or more Stars.

This confirms what we’ve known to be true for a while: the MA market is competitive—and only getting more so as the years go on.

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Need more proof? Just look at these stats from CMS’ 2019 Star ratings results:

  • 19 MA health plans earned a 5-Star overall rating
  • 74% percent of MA beneficiaries will have access to a 2019 Medicare Advantage plan with 4 or more Stars (slightly more than last year)
  • CMS only identified 4 MA plans that earned 2.5 Stars or lower

No matter where your plan landed on the Star ratings scale this year, the need to keep improving is a business imperative.

Plans below 4 Stars will be edged out of the market as they lose membership and miss out on financial incentives. Plans at or above 4 Stars hold a stronger position; but if they merely rest on their laurels, they could soon lose their top status, as other plans nip at their heels and CMS continues to raise quality cut points.

In both situations, investing in a robust member engagement program to boost quality ratings is what will set successful plans apart as market competition grows stiffer.

That’s why, as member engagement experts with a proven track record of raising Star ratings, we’re sharing 6 strategies your plan can implement today to achieve a truly stellar score—and cement your position as one of the best in the industry.

So, are you ready to raise your Star score? Download our guide: 6 member engagement strategies to improve your MA plan’s Star quality rating.

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Looking for more? Contact us to learn more about how we tailor rewards and engagement solutions to your member population using the latest in behavioral health science and healthcare data analytics.


About NovuHealth
NovuHealth is the leading healthcare consumer engagement company, offering rewards and incentive programs that improve consumer health and plan performance. NovuHealth applies proven loyalty and data science strategies and leverages its deep industry and regulatory expertise to motivate high-value consumer activities. Headquartered in Minneapolis, NovuHealth has worked with nearly 40 health plans and served more than 15 million consumers across all 50 states. Learn more at novuhealth.com.