Most consumer loyalty programs—think Starbucks, Delta and American Express—reward their best, most engaged customers. The frequent fliers. The twice-daily mocha drinkers. The big spenders. For these brands, 20 percent of customers drive 80 percent of revenue, so it...
How NovuHealth helped 1 health plan significantly improve their Mom & Baby Medicaid engagement
Community Health Choice, Inc. (Community) is a non-profit managed care organization (MCO) in Houston that serves 400,000 members across Southeast Texas—many of whom are Medicaid-eligible pregnant women...READ MORE
The quality paradox: Improving performance by motivating the unengaged
The benefits of integrating risk & quality functions within health plans
Forward-thinking plans are integrating their risk adjustment and quality functions—is your plan among them? While risk adjustment has always been a significant performance lever for government plans, in recent years, quality has become an equally important business...READ MORE
TAKE THE QUIZ: How does your member engagement strategy stack up?
Member engagement is a top imperative for health plans, and for good reason. Unengaged members can threaten quality ratings, hurt retention, limit accurate risk adjustment and hinder growth. When members are actively engaged, on the other hand, they can drive...READ MORE
The potentially high price of low member engagement
Consumer engagement is currently one of the most talked-about topics in healthcare, and not just among marketing or member retention teams. Financial decision-makers are making it a priority as well. In fact, a recent survey from the Deloitte Center for Health Solutions...READ MORE
5 Tips for engaging and motivating the Mom & Baby Medicaid population
Research shows that early and regular prenatal care leads to improved birth outcomes, but for Medicaid members, social determinants of health (SDoH) can create barriers between pregnant women and the care they need....READ MORE